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Does your business feel good—and is it healthy?

It’s

possible.

See what we do

Does your business feel good?

Does your business feel good?

Because

it

can.

three entrepreneurs smiling in front of their business

At Songbird, we pair full-spectrum accounting expertise with personalized guidance, helping business owners transform the way they operate – so their values, finances, and leadership feel aligned. And their work fuels who they’re becoming.

Don’t ignore the way you feel, it can lead you to great things.

See our approach

Are you feeling unsettled?

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Are you feeling “unfulfilled” or “burned out”?

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Are you feeling out of balance in work—and life?

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Do you feel like you're missing an opportunity to make the world a better place?

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Do you feel that your business isn't representing your values?

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Don’t ignore the way you feel, do something about it.

See the benefits

Business can feel good. Believe it!

Getting to a place where business feels good is literally a life changing accomplishment. Everything feels better when business feels good!

We've helped all different kinds of business owners get to this place, however, each one is unique. We call our approach Holistic Business Guidance.

Learn more here

Our process is easier than you might think.

Yeah, good things take time but they don't have to be hard. Our process is three steps!

We make it easy to get started because we find that getting started is the most difficult part.

See how it works

How we know it works? Because we use it on ourselves.

Songbird was founded by Wes and Annie Rogers out of necessity. Ten years as a CPA Wes did not feel good about business. So we made some changes!

Read our story here

We will earn your trust.

Working with the finances of large and small companies as a Certified Public Accountant for more than 10 years, we know how important trust is. A relationship of trust is essential to our work. And though you may not know us yet, we promise to quickly earn your trust as we work together and get to know each other.

See what our clients say

If you're asking "Am I ready?" then the answer is yes.

Yes! You're ready. You're ready to feel good about your business.

Reach out

We’re not just here to do your taxes. We’re here to help you come alive in your business.

See the benefits

Songbird is not just an accounting firm. We aren’t interested in only doing the bare minimum to help you stay in compliance or offering quick fixes to surface-level problems. 

Our core focus is on providing continuous insight and opportunities for transformational growth. Instead of reacting to challenges, our subscription-based model fosters regular engagement, proactive guidance, and ongoing improvement.

We work alongside you, not just when issues arise, to help you navigate your business journey with clarity and confidence.

The outcomes

Having a thriving business can transform your life. We help owners feel...

Healthy

Feeling great about your work has long-term positive impacts on your physical and mental wellbeing.

Wealthy

profitability isn’t the only thing, but it is essential to a healthy business. We help owners identify actionable insights that increase abundance and energy flow.

Wise

no one knows your business better than you do. We give owners tools to build on their knowledge so they can move forward with confidence.

Fulfilled

when your work is meaningful, it lights you up. And the world needs your light!

Our Approach

We’ll help you go from

(a) unfulfilled

(b) burned out

to feeling

good.

We'll help you go from unfulfilled and burned out to feeling good.
  • Step 1

    Establish your foundation

    Examine your business. Take inventory. Identify your values, vision, why, and strategy. 

  • Step 2

    Make an Action Plan

    Identify strategic goals, actions, and key numbers to track.

  • Step 3

    Build financial literacy

    Gain insight, integrate financial and strategic knowledge.

It’s time to feel good about your business

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1. Reach out by filling out this form so we can set up a time to talk

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2. Get a fresh, outside perspective into why your business doesn’t feel good

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3. Create and implement a plan that works—with regular accountability and hands-on guidance

Why Songbird

What It’s Like to Work With Songbird

Yes, we can do your bookkeeping, and yes, we can help you with tax planning. We can provide financial insights and even teach you simple tools for finding your own. But at the core of our subscription offerings is the regular space we make to help owners think expansively and strategically.Holistic business guidance is a 3-step process designed to help owners recognize and systematically address issues relating to effectiveness, financial health, and/or aligning their purpose in their business.

What you'll get:

  • A clear, confident relationship with your business
  • Rhythm and structure for aligned decision-making
  • Monthly or biweekly space to reflect, plan, and act
  • A partner who understands the emotional and financial sides of your business
  • Support that helps you evolve—not just keep up

What we believe:

  • You don’t need to do it all alone
  • Your business should reflect your values
  • Clarity is more powerful than hustle
  • Transformation happens in rhythm, not in sprints
How It Works
We work on a subscription basis with a limited number of clients.We tailor our cadence to fit where you are—typically meeting biweekly to start,then monthly as momentum builds.
Want to learn more or see if we're a fit?
Reach out

Why it works

Holistic Business Guidance focuses on:

1

Aligned Foundations + Strategy

2

Solid Understanding of Numbers

3

Execution, Accountability, Integration

 Business Transformation
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Reach out
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Ann C Brown

Plato’s Closet, Asheville

“As a first-time small-business owner, I quickly grew to trust Wes as he helped me launch my business accounting practices in a way that was easy and understandable. Wes’ work allowed me to get on with my business instead of becoming weighed down with accounting details. He also helps me assess my business from a broader perspective than simply an accounting viewpoint. He thinks through the logistics of my business based on the historical data so I can make strategic decisions, ensuring my resources are used wisely.”

Jason Brake

Jason Brake Murals, Swannanoa

“The [holistic business guidance] process really gave me perspective about my business. I’m very passionate about my work, but the business side doesn’t come naturally; I typically avoid things I know I should be doing. Wes and I discussed and broke things down into what felt like doable steps for me to take. Having an outside voice gave fresh thoughts but also proved to be helpful with my accountability. Having Wes as a partner gave me incentive to approach my business with the same passion that I do my work. The best way I could sum up the process is to say that it’s like business therapy.”

Jimmy Wheeler

Asheville City Soccer Club

“Wes has given me peace of mind in running my business. He is always available, always professional and will figure out the answer to any tax or strategic planning question you have. Knowing that the taxes and books are in order, especially for someone without a tax background, lets me focus on my business and not the tax issues.”

Wes and Annie standing together in a field overlooking mountains

Who We Are

Hello! We’re Wes and Annie Rogers, founders of Songbird.

We understand how unsettling it is when business doesn’t feel good—even when on the outside a lot of things appear to be going well.

Waking up each morning already bogged down with the million small things on your to-do list, feeling light years away from the reason you started your business in the first place. Working hard toward a vision that’s become blurred or irrelevant or out of reach. Feeling like your business is missing something essential, or just doesn’t align with your life.

We’ve been there… and literally made it our business to find and create a solution for ourselves and other business owners we knew.


Keep reading
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Every step in the right direction is huge.

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